Original design brand X China Speed | SEEWIN high-speed rail title debut success!

Release time:

2023-06-03

Author:


On June 2, the "Xiwei Sanitary Ware Focus on Original Design" named train held its starting ceremony at Fuzhou Station. Wu Haibing, chairman of Xiwei Technology (Zhejiang) Co., Ltd., and Zhou Bin, the company's shareholder and vice president of marketing, Li Jiang, sales director, Wang Zhitao, general manager of Yongda Media Fujian Company, Zhong Weijun, founder of Zhong Duan Interview, Shi Yangyan, editor-in-chief of Kitchen and Sanitary Information, and representatives of Xiwei dealers attended the ceremony, witnessing this extraordinary and important moment together!

At the launching ceremony of Fuzhou Station, Mr. Wu Haibing, Chairman of Xiwei, delivered a speech for the launching ceremony, introducing Xiwei's brand strategy and the background and significance of the naming of the high-speed rail train.

Mr. Wu said that since its establishment, Xiwei has always adhered to the concept of originality, subversion and personalization, always grasped the pulse of the times, focused on consumer demand, constantly innovated product technology and improved service quality, and has a place for Xiwei in the fierce brand competition. China's high-speed rail is a symbol of "China's speed". It is also a representative of made in China and China's power. It represents the country's business card facing the world. This time, the Xiwei high-speed rail named special train not only presses the shortcut key for the development of Xiwei brand, but also allows the majority of consumers to know Xiwei, spread and share better quality products.

Companies adhering to the "improve the quality of life of people's health, promote a better life on the green earth." Under the leadership of the vision of "Huawei, which is committed to building an intelligent toilet industry", let domestic products go abroad and go to the world while benefiting our compatriots. I believe that with the help of China's high-speed rail billions of passenger flow and communication carriers, Xiwei will pass on the concept of "original design" to more consumers, continue to promote the upgrading of the intelligent bathroom industry, meet people's yearning for high-quality bathroom life, and work together to bring a unique and innovative intelligent bathroom experience!"

Next, Wang Zhitao, general manager of Yongda Media Fujian Company, also expressed ardent expectations for this cooperation. He said: "China's high-speed rail, as China's new business card, has become a symbol of Chinese manufacturing and a choice for Chinese people to travel. In the new media environment of traffic anxiety, the high-speed rail media, which accurately covers the three high-level people with high education, high income and high consumption, has a strong driving force to shape the "made in China, high-end brand!

At present, Yongda Media and Xiwei Sanitary Ware have established a stable and friendly strategic cooperative relationship. With the advantages of large audience, high accuracy and wide coverage of high-speed rail media, it will greatly enhance the market influence and competitiveness of Xiwei brand and help the brand to achieve leapfrog upgrading.

Xiwei Sanitary Ware United Yongda Media, a high-speed rail media based on China's high-speed rail, has the media attributes of "height", "temperature", "breadth" and "depth", which profoundly affects the consumption choices of mainstream people. It will hit out and fall down Xiwei Sanitary Ware IP and realize the strong combination of Xiwei Sanitary Ware brand China speed."

At the launching ceremony, the leaders of the two sides jointly exchanged gifts for the event and poured gold and sand for the launching ceremony. At this point, the starting ceremony has come to an end, and the "Xiwei" high-speed train officially set sail at "Chinese speed!

Xiwei to "focus on the Yangtze River Delta, radiation all China" strategy! The "Xiwei Sanitary Ware" high-speed train starts from Fuzhou Station, the hub of the provincial capital city. 100 lines carry the Xiwei brand, passing through more than ten provinces and cities such as Fujian, Zhejiang, Shanghai, Jiangsu, Hunan, Jiangxi, Guangdong, Guangxi, etc., focusing on East China, covering North China, Northwest China, Southwest China and other regions. The high penetration of the markets along the route enables Xiwei to gallop across the land of China efficiently, all-round help the national dealers to win the battlefield, so that the brand value in the national vertical and horizontal network of the whole scene accurate touch, build a new communication channel with consumers, accurate link between the brand and the consumer's life contact, quickly enhance brand awareness and market share.

Product advantages

SEEWIN's design and development team comes from Stuttgart, Germany's capital of high-end bathroom and car design. They come from automotive design, lighting design and world-renowned mobile phone brand design and other fields. They bring advanced ideas and experience into the traditional bathroom industry. They have an extraordinary understanding of the bathroom space experience and hope to bring an innovative smart bathroom experience.

"High-pressure integrated molding" with the beauty of ceramics, away from dirt. 50 tons of high-pressure grouting ceramic body, 1250 ℃ calcined antibacterial self-cleaning glaze, durable fouling and anti-seepage up to international standards.

German process standards, German manufacturing concept, won the multi-country quality certification is currently the only intelligent toilet machine to obtain the highest global electrical product safety standards of the United States UL certification enterprises, including EMC laboratory to obtain the United States UL certification witness laboratory qualification.

 

Brand advantage

Xiwei SEEWIN was established in Taizhou, the hometown of intelligent toilets in China. It is an intelligent modeling enterprise with independent research and development, production and market-oriented thinking in the intelligent bathroom industry. Absorbed more rigorous German original design and manufacturing, and jointly participated in the research and development of China's first intelligent toilet cover-Professor Chen Zhongmin's research and development innovation, creating an intelligent toilet that demonstrates the quality of life of Chinese people.

Xiwei is a brand that was born after five years of precipitation. We spent five years thinking about what kind of intelligent toilet China needs in the future. In the five years of precipitation, Xiwei united the high-quality "supply chain" in various fields of the industry to create a high-end intelligent toilet with high color value, safer, more preferred and loved by the Chinese.

Components imported, quality up to the international level. Xiwei's ceramic suppliers are suppliers of many world-renowned brands, such as Kohler, Kellema, Gibril, IDEAL STANDARD, PARISI, ROBERTSON, etc. The mold developer of plastic parts was founded in 1993. It is a professional company engaged in the design and manufacture of automobile molds. Over the years, it has been in-depth cooperation with TCL and Skyworth, and at the same time serves many well-known automobile brands. Establish long-term and stable strategic cooperation with the upstream supply chain of world-renowned sanitary ware brands, with safe and reliable quality!

 


In the era of digital intelligence, the whole link operation idea breaks the traditional operation mode-lack of flow, lack of marketing and lack of service. With the intelligent toilet health industry and the integrated operation of physical stores through the mobile Internet platform, it provides technical training services, marketing landing services, store content output services, efficient supply chain services and professional operation teams for sanitary wares and entrepreneurs in the current home building materials industry and entrepreneurs in the new era. Create a new model, a new sharing platform.

1. Channel protection mechanism (one city, one business, one business, many stores)

2, the project zero threshold low risk (headquarters command operation, low investment and high return)

3, product personalization (personalization is a way of life, is becoming a new consumption mode, in line with the 85, 90, 00 after the personalized emotional needs, leading the new fashion of intelligent toilet)

4, headquarters a variety of training support (product training, marketing training, market operation guidance)

5. Online and offline mutual empowerment to create the last 1km (smart retail mode, one business with multiple stores, headquarters platform support, two-way drainage, online sales, offline services, breaking the sales time and space restrictions, enabling channel growth)

 

After-sales service

Perfect after-sales service system, after-sales service team with more than 10 years of industry experience, professional and efficient solution to user problems. Behind the strong service support system, can really do timely response, problem handling and tracking management.

With the start of the train, Xiwei will rely on the national high-speed rail network with high-speed communication power and strong influence to transfer the advantages of German original designer brands to the national market.

Shanghai Hongqiao Station

图片

Hangzhou East Railway Station

In the future, Xiwei will continue to show the responsibility and responsibility of an innovative enterprise, take competitiveness as the core, let the products enter thousands of households, let the West Proview ranking car will drive to a broader market, serve more consumers, and help the industry to develop at a high speed and high quality.


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